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GovernmentVAR from VARBusiness Mailing List

GovernmentVAR is a monthly editorial supplement from VARBusiness which is specifically targeted to IT Solution Providers who are selling into the federal, state, local, and homeland security branches of government, defense contractor/military and the education community.

SEGMENTS COUNTS THROUGH 01/15/2010
62,504 TOTAL UNIVERSE / BASE RATE $250.00/M
 62,504 U.S. GOVERNMENT VARS    $250.00/M
DESCRIPTION

GovernmentVAR is a monthly editorial supplement from VARBusiness which is specifically targeted to IT Solution Providers who are selling into the federal, state, local, and homeland security branches of government, defense contractor/military and the education community.

 

The govenment (including all branches and education) is the largest single IT user in the nation. The goal of GovernmentVAR is to inform, educate, and enlighten professional IT Solution Providers about the product and service opportunities available throughout the government sector.

 

GovernmentVAR is delivered to Systems and Network Integrators/VARs, Web Integrators/Developers/Internet Specialists, ASPs (Application Service Providers), ISPs (Internet Service Providers), Service Providers (MSPs, SSPs), Communications/Telephony Integrators, Telecom VARs, Interconnects, e-Business Consultants/IT Consultants, Software Developers/ISVs, Systems Builders, and Distributors serving government and education markets. These professionals rely on the information provided by GovernmentVAR to help them understand the special needs of their clients, and to find the best IT products and services to address their specific computing challenges.

 

Selections available on the GovernmentVAR list include:

 

 

PRIMARY BUSINESS:

• Systems Integrator/VAR = 18,290
• Network Integrator/VAR = 5,540
• IT/e-Business Consultant = 17,398
• Web Integrator/Internet Specialist = 2,142
• Managed Service Provider (MSP) = 4,616
• Communications/Telephony Integrator,Telecom VAR = 3,860
• Software Developer/Web Developer/ISV = 5,801
• Custom System Builder/White Box = 2,250
• Distributor = 2,326

 

BUSINESS ACTIVITY:

• Total or custom solutions = 39,661
• IT Consulting Services = 33,070
• Development Custom Proprietary Software = 29,556
• Security Services/Solutions = 30,169
• Network/Infrastructure Design & Implementation = 28,480
• Storage Services/Solutions = 26,270
• Voice Over IP (VoIP) Integration = 22,157
• Internet Services & Solutions = 19,004
• Hosting/Application Hosting = 16,258
• Service Provider (ASP/ISP/MSP/SSP) = 18,004
• Builder of Custom Systems/Servers = 20,918
• Small Office/Home Office = 18,953
• Disaster Recovery/Business Continuity = 19,314
• General Business Consulting/Professional Services = 22,851
• Other Business Activities = 2,458

 

JOB FUNCTION:

• Executive Management = 28,986
• Corporate Management = 6,841
• Departmental Management = 7,534
• Technical Management = 8,606
• Technical Staff = 4,160
• Sales/Marketing Management = 4,580
• Sales Staff = 1,395

 

MARKETS COMPANY TARGETS:

• Financial Services/Accounting/Banking = 37,192
• Education = 41,818
• Defense Contractor/Military = 35,929
• Federal Government = 38,121
• State/Local Government = 42,133
• Homeland Security = 30,766
• Health/Medical/Dental/Pharmaceutical = 37,319
• Engineering/Scientific = 32,528
• Insurance = 31,004
• Legal = 28,710
• Manufacturing = 29,477
• Real Estate = 28,249
• Entertainment/Media/Publishing = 28,683
• Construction = 29,672
• Retail = 30,848
• Telecommunications = 29,818
• Utilities (Inc. Oil & Gas) = 27,053
• Hospitality/Food Service = 26,326
• Transportation/Distribution = 25,599
• SoHo (Small Office/Home Office) = 20,245
• Other = 878

 

SIZE/TYPE OF ORGANIZATION SOLD TO/SERVICE:

• Fortune 500/1000 = 27,558
• 1,000 or more employees = 31,387
• 500-999 employees = 30,579
• 100-499 employees = 30,726
• 20-99 employees = 30,651
• Less than 20 employees = 30,786
• Public Sector (Fed/State/Local) = 25,682
• Consumer/Home = 13,413

 

EMPLOYEE SIZE:

• 5,000 or more employees = 6,420
• 1,000 - 4,999 employees = 3,723
• 100 - 999 employees = 7,861
• 20 - 99 employees = 9,431
• 10 - 19 employees = 5,750
• 5 - 9 employees = 5,287
• Less than 5 employees = 6,425

 

ANNUAL SALES:

• Over $1 Billion = 298
• $500 Million - $999.9 Million = 173
• $100 Million - $499.9 Million = 663
• $50 Million - $99.9 Million = 455
• $20 Million - $49.9 Million = 836
• $10 Million - $19.9 Million = 981
• $5 Million - $9.9 Million = 1,308
• $2.5 Million - $9.9 Million = 1,621
• $1 Million - $2.4 Million = 2,908
• $500,000 - $999,999 = 2,106
• Less than $500,000 = 8,781

 

TECHNOLOGIES INVOLVED IN:

• Custom Application Development = 33,827
• Security = 33,148
• Voice Over IP (VoIP)/IP Telephony = 31,225
• Networking = 19,944
• Wireless = 4,125
• Storage = 17,437
• Custom Systems = 16,320
• Auto ID/POS, Retail POS = 4,834
• RFID (Radio Frequency Identification) = 6,604
• Linux/Open Source = 4,784

 

PRODUCTS/SERVICES RECOMMENDED/SPECIFIED/APPROVED:

Storage

• Disk Drives-Enterprise/Server = 34,914
• Disk Drives-Desktop = 33,831
• Back-up Systems = 34,219
• Network Attached Storage (NAS) = 31,361
• Storage Area Networks (SAN) = 29,843
• RAID/Hard Disk Arrays = 26,903
• Storage Management Software = 23,518
• Virtualization/IP Storage = 18,560
• Other Storage = 1,382

Networking Communications

• Routers/Switches,Networking = 23,852
• Gigabyte Ethernet = 30,086
• Voice Over IP (VoIP)/IP Telephony = 31,087
• Wired LANs = 26,555
• Wireless LANs = 33,405
• WANs = 22,320
• Remote Access = 23,175
• Network/Systems Management = 22,158
• KVM Switches = 18,019
• Other Networking Communications = 2,286

Security

• Spam/Content Filters = 25,738
• Security Appliances = 27,938
• Firewall = 32,467
• Encryption = 27,925
• Intrusion Detection/Prevention = 28,068
• Anti-Virus = 30,273
• Vulnerability Assessment/Control = 22,148
• Identity Management = 22,187
• Security Management Software = 23,561
• VPN = 17,470
• Other Security = 1,071

Software

• Development Tools (Software) = 28,333
• ERP (Enterprise Resource Planning) = 18,498
• Enterprise Application Integration = 21,163
• Accounting Software = 20,067
• Financial Applications = 18,865
• CRM (Custimer Relationship Mgmt) = 19,908
• CAD/CAM = 14,237
• Databases/Data Mgmt Software = 23,155
• Back Office Server Suites = 18,220
• Document Management/Imaging = 18,953
• Office Productivity Software = 19,560
• Systems Management Software = 19,398
• Mobile Applications = 15,131
• Grid/Utility Computing = 11,345
• Business Intelligence/Mgmt = 16,440
• POS/Retail/Inventory Mgmt = 15,851
• Application Management = 15,853
• Linux Server/Desktop Applications = 14,483
• Other Software = 918

Operating Systems

• UNIX = 16,982
• NetWare = 15,376
• Linux = 24,398
• MAC = 15,492
• Windows Client = 26,792
• Windows Server = 26,323
• Other Operating Systems = 2,337

Peripherals/Components

• Display/Flat Panels/Monitors = 25,019
• Microprocessors/Motherboards = 28,227
• Printers = 25,578
• Memory = 24,640
• Barcode Scanners (POS) = 24,883
• Power Management/UPS = 22,720
• Projectors = 20,169
• Digital Video Product/Cameras = 19,393
• Multifunction Printers (MFP) = 20,234
• Audio Products/Speakers = 17,764
• Keyboards/Mice/Joysticks = 19,258
• Cases/Chassis = 15,528
• Document Scanners = 20,707
• Other Peripherals/Components = 663

Systems

• Desktops/Advanced Workstations = 25,427
• Laptops/Notebooks/Tablets = 33,808
• Entry Level Servers (under $25,000) = 25,374
• Midrange Servers ($25,001 and up) = 21,807
• Custom Systems-Desktops,Servers = 26,034
• Blade Servers/Rack Systems = 17,479
• Hand Held/Wireless Devices = 22,617

ORDERING INSTRUCTIONS
  • 5,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
  • NET NAME IS NOT ALLOWED
  • EXCHANGE IS NOT AVAILABLE
  • PLEASE INQUIRE ABOUT REUSE
  • TELEMARKETING IS NOT AVAILABLE
  • CANCELLATION FEE AT $50.00/F
POPULARITY: 71
MARKET: BUSINESS
MEDIUM: Postal Mailing List  
SOURCE: CONTROLLED CIRCULATION 
GEO: DOMESTIC (US) 
SELECTS
BUSINESS ACTIVITY   $30.00/M
JOB FUNCTION SELECT   $30.00/M
MAX PER COMPANY   $15.00/M
NUMBER OF EMPLOYEES   $25.00/M
PRIMARY BUSINESS   $25.00/M
PROD/SERV RECO/APPROVE   $30.00/M
SCF   $15.00/M
SIZE/TYPE OF ORGANIZATION   $25.00/M
STATE   $15.00/M
TECHNOLOGY FOCUS   $25.00/M
ZIP   $15.00/M
ADDRESSING
KEY CODING  $2.00/M
DISKETTE  $25.00/F
EMAIL  $50.00/F
P/S LABELS  $15.00/M
ZIP TAPE SETUP  $25.00/F
  NAME ROLE EMAIL PHONE FAX
Craig Albanese calbanese@meritdirect.com 914-368-1000 914-368-1150
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