RN Magazine - Consumer Enhanced Mailing List

RN Magazine blends clinical, professional, and personal information to give time-crunched nurses the tools they need to excel on the job and off. The journal aims to be a nurses' primary source of clinical information - offering at least four CE tests a month - and their favorite forum for exchanging professional and personal insights. RN does all of this in an enticing, easy-to-read format that supports nurses in providing high quality care.

Overlaid data enables mailers to put their message directly in the hands of a targeted audience.

• Average age is 46
• Average of 14 years of professional experience
• 70% earn $50,000 or higher
• 85% make hospital purchasing recommendations
• 62% initiate purchasing requests
• 42% hold bachelor degree or higher
• 37% hold associates degree
• 86% have Internet access

Selects include:

Age:

• 18 - 24 = 1,200
• 25 - 29 = 4,387
• 30 - 34 = 10,002
• 35 - 39 = 17,704
• 40 - 44 = 26,673
• 45 - 49 = 35,928
• 50 - 54 = 40,461
• 55 - 59 = 35,836
• 60 - 64 = 24,366
• 65 + = 37,726

Age of Children:

• Under 5 = 46,231
• 6 - 11 = 125,802
• 12 - 17 = 293,431

Fundraising Contributor:

• Environmental = 572
• Health = 48,369
• Religious = 12,060
• Political = 8,101

Personal Selects:

• Credit Card Holder = 73,699
• Home Owner = 200,523

Home Value:

• Under $100K = 38,692
• $100K - $149.9K = 48,338
• $150K - $249.9K = 64,373
• $250K - $499.9K = 51,330
• $500K + = 13,074

Annual Income:

• Up To $40K = 48,475
• $41K - $60K = 41,391
• $61K - $100K = 72,980
• $101K - $150K = 65,033
• Over $151K = 6,432

Lifestyle / Interest / Hobbies:

• Photography = 30,407
• Stamps / Coins = 4,563
• Collectables = 1,286
• Personal Computing = 10,905
• Computer Software (mail order) = 2,143
• Sweepstakes / Lottery = 25,636
• Electronics (mail order) = 12,751
• Books (mail order) = 37,869
• Magazines (mail order) = 31,861
• Apparel (mail order) = 24,137
• Crafts / Hobbies (mail order) = 12,844
• Children's Items (mail order) = 17,096
• Other Mail Order Products / Services = 2,471
• Cat Owner = 19,985
• Dog Owner = 27,599
• Golf = 37,476
• Fitness = 62,839
• Travel = 53,905
• Outdoor = 55,378

Marital Status:

• Married = 135,841
• Single = 66,825

*** Email Addresses Available - Call For Counts ***

• 5,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
• 85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($10.00/M RUN CHARGE)
• EXCHANGE IS NOT AVAILABLE
• REUSE IS AVAILABLE ON ORDERS OF 1,000
• TELEMARKETING IS AVAILABLE AT $60.00/M