listGraphic Dr. Dobb's Journal

Since 1976, the award-winning magazine, Dr. Dobb's Journal, has been the only magazine to cover cross-platform business-systems development in serious depth.
SEGMENTS
140,150   U.S. Qualified Subscribers $250.00 /M
29,695   International (Including Canada) $310.00 /M
57,169   U.S. Opt-In E-mail Addresses $400.00 /M
129,580   Telemarketing $310.00 /M
  ** Non Tech Related Postal Rate $150.00 /M
  ** Non Tech Related Email Rate $250.00 /M


DESCRIPTION

Click Here for Corresponding E-Mail Datacard

 

Since 1976, the award-winning magazine, Dr. Dobb's Journal, has been the only magazine to cover cross-platform business-systems development in serious depth. The Dr. Dobb's family of products including Dr. Dobb's Journal, DDJ.com and various ancillary products, is developed exclusively for the industry's most advanced and experienced software development professionals, and provides advanced tools and techniques using relevant, real-world solutions. This approach attracts and delivers a unique audience involved in designing and building software strategies for their organizations.

 

Dr. Dobb's Journal readers manage the process of software development in companies around the world. When the companies of DDJ readers purchase products, DDJ readers are intimately involved. They are the key players in the critical stages of the purchasing process. They are more involved in identifying the need for new technology, and evaluating its suitability than any other managers in their companies.

 

Selections available on the Dr. Dobb's Journal list include:

 

PRIMARY BUSINESS:

General Business

• Aerospace
• Manufacturing and Process
• Banking
• Financial Services/VC/Accounting
• Insurance
• Real Estate/Legal
• Government: Federal
• Government: State
• Government: Local
• Healthcare/Pharmaceutical/Biotech/Biomedical
• Transportation/Logistics
• Utilities
• Construction/Architecture/Engineering
• Wholesale/Trade/Distribution/Retail
• Education
• Agriculture/Mining/Oil/Gas
• Travel/Hospitality/Recreation/Entertainment
• Media/Marketing/Advertising
• Non-Profit/Trade Association
• Business Services
• Consulting (non comm/comp)
• Other general business

Computer/Communications Related Business

• Communications Carrier
• Application Software Development
• Computer Manufacturer
• Comp Related Retailer, Distributor, Wholesaler
• Solutions Provider/VAR
• Consulting (Communications/Computer)
• Othr Communications/Computer Related Business

 

JOB TITLE/FUNCTION:

• Director Systems/Programing
• VP of Application Development
• Manager of Applications Development
• Supervisor of Software Engineering
• Chief/Head of Application Development
• Team Leader
• Senior Developer/Analyst
• Applications Specialist
• Manager of Web/Intranet/Internet
• Software Project Manager
• Manager of Quality Assurance/Testing
• Software Developer
• Corporate Consultant/Systems Integrator
• Applications Software Architect
• Software Engineer
• Manager of E-Commerce Development
• CIO/CTO/CSO/VP/Director
• Database Administrator/Specialist
• Systems/Network Admininstrator
• CEO,President,Partner,Chairman
• CMO/VP/Controller/Director of Marketing/Sales
• GM, Division, Department Head

 

NUMBER OF EMPLOYEES IN ORGANIZATION:

• 20,000 or more employees
• 10,000-19,999 employees
• 5,000-9,999 employees
• 1,000-4,999 employees
• 500-999 employees
• 100-499 employees
• 50-99 employees
• Less than 50 employees

 

SALES VOLUME:

• $1 billion or more
• $500 million - $1 billion
• $100 - $499.9 million
• $50 - $99.9 million
• $20 - $49.9 million
• $10 - $19.9 million
• $5 - $9.9 million
• $1 - $4.9 million
• $500,000 - $999,999
• $1,000 - $499,999

 

PRODUCTS RECOMMENDED/SPECIFIED/APPROVED:

• Computers
• Laptops
• Servers
• UNIX
• Macintosh OS
• Windows Server (any)
• Windows Vista
• Windows XP
• Linux
• Applications servers
• Object Oriented Analysis, Molding
• Installation Utilities
• Testing Tools/Debuggers/Defect Mgmt
• Security Tools
• Database Tools
• CMM
• Compliance Tools
• Build Management
• Optimization Utilities
• Middleware
• Project Management Tools
• ODBMS,RODBMS,ORDBMS
• Requirement Mgmt Tools
• Configuration Mgmt/Version Control
• Web Servers/Web/Internet/ECommerce Development
• Application Framework
• Software Components
• Modeling/UML
• Business Intelligence Tools
• Data Warehousing Tools
• Language Compilers
• Eclipse
• .NET (any)
• Visual Studio
• Distributed Team Development Tools
• Lifecycle Management
• Real-Time/Embedded
• 64 Bit Development Tools
• Database Mgmt Software
• Communications Software
• Networking Software
• Client/Server
• ERP Systems
• E-Commerce Software Packages
• Consulting
• Training
• Books
• Outsourcing
• Other

 

NUMBER OF DEVELOPERS ON TEAM:

• 100 or more developers
• 50-99 developers
• 20-49 developers
• 10-19 developers
• 5-9 developers
• less than 5 developers
• I work alone

 

DEVELOPER RESPONSIBILITY:

• Internal Applications For My Company
• Applications For My Company To Sell
• Apps as System Integrator/Large Company Consultant

 

LEVEL OF INVOLVEMENTS IN PURCHASING PROCESS:

• Internal Applications For My Company
• Applications For My Company To Sell
• Apps as System Integrator/Large Company Consultant

 

OPERATING SYSTEM:

• ATM
• Cable Modem
• DOS/Disk Operating System
• Ethernet
• Frame Relay
• Mac OS (Macintosh)
• Mini/Mainframe
• MVS, MVS/ESA, VM
• Netware
• OCX
• Other Topologies

 

PROGRAMMING LANGUAGE USE/KNOW/PLAN TO PURCHASE:

• VB 6.0 or earlier
• Visual C++
• .Net(any)
• C/C++(any)
• Cobol(any)
• SQL
• Eclipse
• JAVA(any)
• Modeling/UML
• VB.Net
• Visual Studio
• IBM (any)
• Oracle(any)
• XML
• C#
• J2EE
• J2SE
• J2ME
• PHP
• JSP



ADDITIONAL NOTES

** All orders cancelled prior to the maildate will incur a $50/F Cancellation Fee, $10/M Run charges, Media, plus applicable shipping. No Cancellations will be accepted after the maildate ** ** Please note that any email order cancelled after test messages have been sent will incur a $250/F Cancellation Fee. No cancellations will be accepted after the live blast **


ID NUMBER
UNIVERSE BASE PRICE
169,845 $ 250 /M
LIST TYPE

 Business
SOURCE
Controlled circulation
PERMISSION LEVEL
Opt-in
LIST MAINTENANCE
Market entry
New to manager 01/01/2006
New to system 10/24/2005
Counts through 08/13/2009
Last update 08/13/2010
Next update 01/01/2011
SELECTS
ANNUAL SOFTWARE BUDGET $25.00 /M
BUS/INDUSTRY TYPE $25.00 /M
JOB FUNCTION/TITLE $30.00 /M
MAX PER COMPANY/SITES $15.00 /M
NUMBER OF DEVELOPERS $25.00 /M
NUMBER OF EMPLOYEES $25.00 /M
OPERATING SYSTEM $30.00 /M
PROGRAMMING LANGUAGE $30.00 /M
SCF $15.00 /M
SOLUTIONS PLANNING $25.00 /M
STATE $15.00 /M
TRANSMISSION $50.00 /M
ZIP $15.00 /M
GEOGRAPHY
LIST OWNER
UNIT OF SALE INFORMATION
High: $20
GENDER PROFILE
Male: %
Female: %
AVERAGE INCOME
Dollar: $
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is not allowed.
Floor: 0%
Min Qty: 0
Run Charges:
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges: $ 2 /M
ADDRESSING
DISKETTE $ 25.00 /F
EMAIL $ 50.00 /F
P/S LABELS $ 15.00 /M
ZIP TAPE SET UP $ 35.00 /F
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Anthony Carraturo acarraturo@meritdirect.com (914) 368-1000
= Primary contact