listGraphic Game Developer Magazine

Game Developer is the ONLY monthly publication written specifically for game development team members.
SEGMENTS
31,648   U.S Qualified Subscribers $250.00 /M
3,500   International (Including Canada) $300.00 /M
  Advertiser Rate (non-commissionable) $175.00 /M
8,797   U.S. Opt-In Email Addresses $400.00 /M
13,549   Telemarketing $305.00 /M


DESCRIPTION

Game Developer is the ONLY monthly publication written specifically for game development team members. Gaming is now a 13+ billion dollar market (three quarters of all consumer software purchases are games/entertainment), and the demand to make release dates and dazzle users with sophisticated games is tremendous.

 

Selections available on the Game Developer list include:

 

 

JOB TITLE:
Visual Arts = 4,171
• Art Director = 951
• Lead Artist = 694
• Lead Animator = 421
• 3D Artist/Modeler = 1,549
• 2D Artist/Modeler = 330
• Video Editor = 226
Programming/Engineering = 8,563
• Art Technician = 185
• Technical Director = 1,071
• Lead Programmer = 3,163
• Programmer = 3,628
• Network Engineer = 266
• Hardware Engineer = 250
Game Design = 3,360
• Creative Director/Lead Designer = 1,362
• Game Designer = 1,362
• Level Designer = 337
• Writer = 299
Audio = 696
• Composer/Musician = 331
• Sound Designer = 238
• Audio Engineer = 127
Production = 2,351
• Executive Producer = 517
• Producer/Project Lead = 1,281
• QA/Tester = 553
Business/Legal = 7,995
• CEO/President = 2,654
• VP/Executive Manager = 1,131
• Marketing/PR/Sales = 748
• Analyst/Lawyer/Consultant = 301
• HR/Training Manager/Recruiter = 202
• IT Manager = 475
• Student = 1,201
• Educator = 822
• Program Manager = 390

 

PRIMARY BUSINESS:
Game Industry = 12,022
• 3rd Party Game Development = 5,286
• Publisher-Owned Internal Development = 1,947
• Game Publishing = 1,347
• 1st Party Platform Developer/Pubisher = 1,927
• Contract Game Development = 1,515
Related Industry = 14,958
• Education/Research = 3,857
• Animation/Graphics/Video = 4,884
• Tools/Middleware Development = 1,460
• Hardware Development = 854
• Business Services = 1,376
• Government Agency/Military = 994
• Other = 1,533

 

ANNUAL MULTIMEDIA BUDGET:
• Over $50 Million = 739
• $20 Million to $49,999,999 = 1,391
• $10 Million to $19,999,999 = 1,906
• $5 Million to $9,999,999 = 1,505
• $3 Million to $4,999,999 = 1,015
• $1 Million to $2,999,999 = 2,084
• $500,000 to $999,999 = 2,023
• Under $500,000 = 13,490

 

PLATFORMS DEVELOPED ON:
• Windows Mobile = 1,707
• Windows 2000/XP = 18,541
• Linux = 3,796
• Other Unix = 706
• Mac OS X = 4,177
• Palm OS = 540
• Other Handheld OS = 924
• Symbian = 290
• Windows NT/2000 = 131
• Other = 1,231

 

PLATFORMS DEVELOPED FOR:
• Console: Nintendo GameCube = 1,093
• Console: Nintendo Revolution = 2,232
• Console: Sony Playstation/Playstation 2 = 2,514
• Console: Sony Playstation III = 5,310
• Console: Microsoft Xbox = 1,957
• Console: Xbox 360 = 6,799
• Game Boy Color/Game Boy Advance = 867
• Sony PSP = 2,409
• Nintendo DS = 2,216
• Nokia N-Gage = 359
• Any Mobile Phone/Other Handheld Game Device = 2,591
• Online Multiplayer = 3,880
• Browser Based Games = 3,220
• Arcade/Coin-Op = 566
• Windows Mobile = 1,713
• Windows 2000/XP = 13,590
• Linux = 3,023
• Mac OS X = 3,583
• Palm OS = 685
• Other Handheld OS = 842
• Other = 1,445

 

PRODUCTS/SERVICES/TECHNOLOGIES USED:
• 3D Graphics Accelerators = 11,826
• Audio Encoding = 4,537
• Digital Distribution = 5,130
• Game Peripherals = 6,780
• Online Game Services = 6,371
• Platform Choice = 8,276
• Other (Please Specify) = 632

 

PURCHASING INVOLVEMENT:
• Identify Need = 4,189
• Evaluate Brands or Products = 3,797
• Recommend Brands or Products = 3,854
• Authorize or Approve Purchases = 2,935
• Not Involved = 1,030

 

RECOMMEND/SPECIFY/AUTHORIZE:
Hardware = 17,361
• Workstations = 11,134
• Desktop/Laptops = 13,681
• Servers = 7,297
• Monitors/Displays = 11,649
• Data Storage/Backup = 7,908
• Graphics Accelerator Cards = 10,870
• Professional Audio Equipment = 5,149
• Digitizing/Scanning Equipment = 4,649
Software = 17,393
• Commercial Game Engines = 7,247
• Physics Middleware = 5,230
• Networking Middleware = 3,985
• Al Middleware = 4,191
• 2D Art/Image Manipulation = 7,295
• 3D Rendering/Modeling/Animation = 9,486
• Video/Film Editing = 5,782
• Video Codecs/Audio Codecs = 4,776
• Sound Composition/Editing = 4,203
• Stock Media/Music/SFX = 3,486
• Programming Languages = 8,120
• Programming Environment/Compilers = 7,505
• Mobile Programming Libraries = 3,148
• Programming Utilities = 7,332
• Installers = 4,018
• Asset Management/SCM = 3,898
• Debuggers/Defect Tracking = 5,011
• Game Security/Electronic Software Dist. = 3,234
Services = 10,201
• Business (Legal, Mktg, Acct, PR) = 3,804
• Contract Art/Animation/Video = 4,754
• Contract Music/Sound = 3,728
• Contract Programming = 4,133
• Contract Testing Q&A = 3,176
• Disc Replication = 1,967
• Internet Service Providers = 3,514
• Internet/Networking Infrastructure = 2,998
• Localization = 2,216
• Motion Capture Services = 2,078
• Professional Representation = 1,724
• Marketing/PR = 2,814



ADDITIONAL NOTES

** All orders cancelled prior to the maildate will incur a $50/F Cancellation Fee, $10/M Run charges, Media, plus applicable shipping. No Cancellations will be accepted after the maildate ** ** Please note that any email order cancelled after test messages have been sent will incur a $250/F Cancellation Fee. No cancellations will be accepted after the live blast **


ID NUMBER
UNIVERSE BASE PRICE
35,148 $ 250 /M
LIST TYPE

 Business
SOURCE
Controlled circulation
PERMISSION LEVEL
Opt-in
LIST MAINTENANCE
Market entry
New to manager 01/01/2006
New to system 11/08/2005
Counts through 01/18/2010
Last update 01/18/2010
Next update 01/01/2011
SELECTS
ANNUAL BUDGET $25.00 /M
JOB TITLE $30.00 /M
MAX PER COMPANY/SITES $15.00 /M
PLATFORM DEV. FOR $30.00 /M
PLATFORM DEV. ON $30.00 /M
PRIMARY BUSINESS $25.00 /M
PRODUCT RECO/SPECIFY $30.00 /M
SCF $15.00 /M
STATE $15.00 /M
TRANSMISSION $50.00 /M
ZIP $15.00 /M
GEOGRAPHY
LIST OWNER
UNIT OF SALE INFORMATION
High: $34.95
GENDER PROFILE
Male: %
Female: %
AVERAGE INCOME
Dollar: $
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is not allowed.
Floor: 0%
Min Qty: 0
Run Charges:
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges: $ 2 /M
ADDRESSING
A/B SPLIT $ 150.00 /F
ADDITIONAL SPLIT $ 50.00 /F
DISKETTE $ 25.00 /F
EMAIL $ 50.00 /F
MULTIPLE TESTS $ 100.00 /F
P/S LABELS $ 15.00 /M
PERSONALIZATION $ 150.00 /F
PIN CODING $ 300.00 /F
SETUP $ 150.00 /F
SUPPRESSION $ 150.00 /F
TRACKING $ 30.00 /F
ZIP TAPE SETUP $ 25.00 /F
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Anthony Carraturo acarraturo@meritdirect.com (914) 368-1083 914-368-1150
= Primary contact