listGraphic VARBusiness

VAR Business provides unique strategic business and technology insight to successful IT Solution Providers, enabling these professionals to make educated decisions for their businesses, partnerships and customers.
SEGMENTS
115,447   U.S. Qualified Subscribers $250.00 /M
1,764   Canadian Subscribers $265.00 /M
67,277   GovernmentVAR $250.00 /M
99,713   U.S. Opt-In E-mail Addresses $400.00 /M
117,274   Telemarketing $340.00 /M
  ** Non Tech Related Postal Rate $150.00 /M
  ** Non Tech Related Email Rate $250.00 /M


DESCRIPTION

Click Here for Corresponding E-Mail Datacard

 

VARBusiness provides unique strategic business and technology insight to successful IT Solution Providers, enabling these professionals to make educated decisions for their businesses, partnerships and customers. Each issue contains analysis of strategic technology, customer experiences, and high value solutions; and anticipates trends and delivers critical research executives can leverage to gain a competitive edge. Also, VARBusiness produces a monthly editorial Supplement - GovernmentVAR - which is specifically targeted to IT Solution Providers who sell into federal, state and local government and the education community.

 

Subscribers to VARBusiness are Solution Providers that include Systems and Network Integrators/VARs, Web Integrators/Developers/Internet Specialists, ASPs (Application Service Providers), ISPs (Internet Service Providers), Service Providers (MSPs, SSPs), Communications/Telephony Integrators, Telecom VARs, Interconnects, e-Business Consultants/IT Consultants, Software Developers/ISVs, Systems Builders, and Distributors. These professionals rely on the information provided by VARBusiness to help them sell to companies of all sizes and to purchase computer products of all kinds.

 

Selections available on the VARBusiness list include:

 

JOB FUNCTION

• Executive Mgmt
• Corporate Mgmt
• Departmental Mgmt
• Technical Mgmt
• Technical Staff
• Sales/Mktg Mgmt
• Sales Staff
• Developer

 

EMPLOYEES AT ORGANIZATION

• Less than 5 emp
• 5 - 9 emp
• 10 - 19 emp
• 20 - 49 emp
• 50 - 99 emp
• 100 - 249 emp
• 250 - 499 emp
• 500 to 999 emp
• 1,000 or more emp

 

ANNUAL SALES

• Less than $500,000
• $500,000- $1mil
• $1mil - $5mil
• $5mil - $10mil
• $10mil - $20mil
• $20mil - $50mil
• $50mil - $100mil
• $100mil - $500mil
• Over $500mil

 

PRIMARY BUSINESS

• Systems Integrator/VAR
• Network Integrator/VAR
• SW Developer/Web Developer/ISV
• Managed Service Provider (MSP)
• Distributor
• Comm/Telephony Int/Telecom VAR
• Custom System Builder/White Box
• Web Developer
• IT/e-Business Consultant
• Business Consultant
• Other

 

BUSINESS ACTIVITY

• Builder of Custom Systems/Servers
• Development of Software Solutions
• Disaster Recovery/Business Continuity
• General Business Consulting
• Hosting/Application Hosting
• Internet Services & Solutions
• IT Consulting Services
• Service Provider (ASP/ISP/MSP/SSP)
• Network/Inf Design Implementation
• Security Services/Solutions
• Small/Home Office (SOHO) Int
• Storage Services/Solutions
• Total or custom solutions
• Voice Over IP (VoIP) Integration
• Data Networking
• Security Hardware
• Voice Networking
• Wireless Networking
• Storage Networking
• Business Continuity
• Voice & Video Networking

 

TECHNOLOGY FOCUS

• Security
• Software
• Storage
• Systems
• Virtualization
• Voice/Data Ntwrk/Comm
• Voice Over IP (VoIP)
• Wireless

 

SIZE OF CUSTOMERS’ COMPANIES

• Public Sector (Govt/Educ)
• SOHO (Small/Home Office)/Consumer
• Less than 10 emp
• 11 - 19 emp
• 20 - 99 emp
• 100 - 499 emp
• 500 - 999 emp
• 1,000 - 4,999 emp
• 5,000 - 9,999 emp
• 10,000 or more emp

 

INDUSTRIES SOLD TO

• Construction
• Defense Contractor/Military
• Education
• Engineering/Scientific
• Entertainment/Media/Publishing
• Fed Govt/Defense Contractor/Military
• Financial Services/Accounting/Banking
• Health/Medical/Dental/Pharmaceutical
• Homeland Security
• Hospitality/Food Service
• Insurance
• Legal
• Manufacturing
• Real Estate
• Retail
• SOHO (Small Office/Home Office)
• State/Local Government
• Telecommunications
• Transportation/Distribution
• Utilities (Inc. Oil & Gas)

 

VAR PARTNER BRANDS

• 3COM
• Acer
• Adobe
• Adtran
• Alcatel-Lucent
• AMD
• APC
• Apple
• Barracuda
• BMC
• Business Objects
• CA
• Canon
• CheckPoint
• Cisco
• Citrix
• Dell
• D-Link
• Eaton/Powerware
• EMC
• Epson
• Gateway
• Google
• Hewlett Packard
• Hitachi
• IBM
• Intel
• Juniper
• Kaspersky
• Lenovo
• Lexmark
• McAfee
• Microsoft
• NEC Displays
• Nortel
• OKI Data
• Oracle
• Redhat
• Samsung
• SAP
• Seagate
• SonicWall
• Sony
• Sprint
• Sun Microsystems
• Symantec
• Toshiba
• Viewsonic
• VMWare
• Websense
• Western Digital
• Xerox
• Other

 

PRODUCTS/SERVICES INTEREST

Operating Systems

• Linux
• MAC
• NetWare
• UNIX
• Windows Client
• Windows Server
• Other Operating Systems

Peripherals/Components

• Audio Products/Speakers
• Barcode Scanners (POS
• Cases/Chassis
• Digital Video Product/Cameras
• Display/Flat Panels/Monitors
• Document Scanners
• Keyboards/Mice/Joysticks
• Memory
• Microprocessors/Motherboards
• Multifunction Printers (MFP)
• Power Management/UPS
• Printers
• Projectors
• Other Peripherals/Components

Security

• Anti-Virus
• Configuration Management
• Data Loss Prevention of Compliance
• Encryption
• Firewall
• Identity Management
• Intrusion Detection/Prevention
• Security Appliances
• Security Management Software
• Spam/Content Filters
• VPN
• Vulnerability Assessment/Control
• Other Security

Software

• Accounting Software
• Application Management
• Back Office Server Suites
• Business Intelligence/Mgmt
• CAD/CAM
• CRM (Customer Relationship Mgmt)
• Databases/Data Mgmt Software
• Development
• Document Management/Imaging
• Enterprise Application Integration
• ERP (Enterprise Resource Planning)
• Financial Applications
• Grid/Utility Computing
• Mobile Applications
• Office Productivity Software
• POS/Retail/Inventory Mgmt
• Supply Chain Management
• Systems Management Software
• Software/Web Development Tools
• Other Software

Storage

• Back-up Systems
• Disk Drives-Desktop
• Disk Drives-Enterprise/Server
• Network Attached Storage (NAS)
• RAID/Hard Disk Arrays
• Storage Area Networks (SAN)
• Storage Management Software
• Virtualization/IP Storage
• Other Storage

Networking Communications

• Gigabit Ethernet
• KVM Switches
• Network/Systems Management Tools
• Remote Access
• Routers/Switches, Networking
• Voice Over IP (VoIP)/IP Telephony
• WANs
• Wired LANs
• Wireless LANs
• CRRR Service
• Data Services
• e-Business Solutions
• Hosting (ASP,SSP,MSP,XSP)
• Internet Training
• ISP (Internet Service Provider)
• LAN/WAN Design
• Network Testing/Monitoring
• Web Site Development
• Wireless
• Other Networking Communications

 

JOB TITLE

• C-Level (CEO,COO,CFO,CIO,CTO,CMO)
• Chairmen of the Board
• President
• CEO (Chief Executive Officer)
• COO (Chief Operations Officer)
• Chief Investment Officer
• CIO (Chief Information Officer)
• CTO (Chief Technology Officer)
• Chief Marketing Officer
• CPO (Chief Planning Officer)
• Chief Purchasing Officer
• CFO (Chief Financial Officer)
• Executive/Managing/Senior Director
• Executive/Group/Senior/Asst VP
• VP of Sales/Marketing
• VP of Finance
• VP of MIS/IT/IS
• Vice President (All Other)
• Assistant Vice President (All Other)
• Owner/Partner/Principal
• Comptroller/Controller
• Treasurer
• Treasurer Secretary
• Trust Officer
• Investment Officer
• General Counsel
• Publisher
• Other Company Officers
• Associate
• Board Member/Director
• Top Mgmt - Aviation
• Top Mgmt - Architectural
• Top Mgmt - Engineering
• Top Mgmt - IT
• Top Mgmt - Energy
• Vp of Marketing
• Vp of Sales
• Administrative/business Mgr
• Operations Mgr
• District/Territory/Branch/Reg Mgr
• Department Head/Office Mgr
• Personnel HR Mgr
• Comm/Media/Telecomm Mgr
• Labor Relations Mgr
• Company Development & Planning
• Other Middle/Admin/Senior Mgr
• General Manager
• Director
• Assistant GM/Assistant Manager
• Corporate Executive
• International Managers
• Program Manager (non Technical)
• Analyst
• Coordinator
• Risk Management
• Financial/Accounting Director/Mgr
• Investment Manager
• Dealers
• Brokers
• Traders
• Financial/Invest Analyst/Consultant
• Accountant
• Auditors
• CPA
• Financial Planner/Portfolio Manager
• Banking
• Mergers & Acquisitions
• Other Financial Mgr
• Purchasing/Procurement/Leasing Mgr
• Purchasing Agent/Buyer
• Other Purchasing Mgmt/Logistics
• Account Executive/Account Manager
• Sales Manager
• Customer/Sales Support
• Marketing/Sales/Advertising Director
• Marketing/Sales/Advertising Asst Dir
• Marketing Manager
• Advertising Manager
• Market Development Manager
• Product Dev Mgr/Product Mgr
• Distribution/Traffic Mgr
• Export/Import Mgr
• Market Analyst
• Other Sales/Marketing
• Real Estate
• Insurance
• Director Of Marketing
• Director Of Sales
• MIS/IT/IS Mgr
• SW/HW/Application/Program Mgr
• Data Processing/Systems Mgr
• Network/System Administrators
• Other MIS/IT/IS Mgmt
• Engineer (IT Related)
• Analyst (IT Related)
• Programmer (IT Related)
• Plant/Site Mgr
• Production Mgr
• Superintendent
• Supervisor
• Foreman/Assistant Foreman
• Maintenance Mgr
• Maintenance Foreman/Head
• Mechanic/Chief Mechanic
• Inspector
• Operator/Chief Operator
• Other Production Mgmt
• Chief/Lead Engineer
• Design Engineer
• Mechanical Engineer
• Chemical Engineer
• Civil Engineer
• Electrical Engineer
• Mining & Metallurgical Engineering
• Industrial Engineer
• Project Engineer
• Project Mgr/Director/Asst Director
• Project Estimator
• Senior IT Professional
• Technician
• Scientific/Technical Mgmt
• Other Engineering Mgmt
• Architect
• Designer
• Contractor/Builder
• Research & Development
• Draftsman
• Educator /Professor/Instructor
• Education Admin/Dean/Principal
• Lawyer/Attorney
• Doctor/Surgeon/Dentist
• Nurse
• Healthcare Professional
• Medical Technician
• Pharmacist/Chemist
• Scientists
• Mathematicians
• Flight Operations & Maintenance
• Pilot/Co-Pilot
• Consultants
• Reporter/Journalist/Writer/Editor
• Students
• Other Professionals
• Other Non-professionals
• Librarian
• Government
• Judge
• Self Employed
• Military
• Security
• Retirees
• Clerical/Support Staff
• Managing Director
• Sales Representative



ADDITIONAL NOTES

** All orders cancelled prior to the maildate will incur a $50/F Cancellation Fee, $10/M Run charges, Media, plus applicable shipping. No Cancellations will be accepted after the maildate ** ** Please note that any email order cancelled after test messages have been sent will incur a $250/F Cancellation Fee. No cancellations will be accepted after the live blast **


ID NUMBER
UNIVERSE BASE PRICE
117,781 $ 250 /M
LIST TYPE

 Business
SOURCE
Direct response
PERMISSION LEVEL
LIST MAINTENANCE
Market entry
New to manager 01/01/2006
New to system 10/28/2005
Counts through 08/13/2009
Last update 08/13/2010
Next update 01/01/2011
SELECTS
BUSINESS ACTIVITY $25.00 /M
JOB FUNCTION SELECT $30.00 /M
MAX PER COMPANY $15.00 /M
NUMBER OF EMPLOYEES $25.00 /M
PRIMARY BUSINESS $25.00 /M
PROD/SERV SELL/RECO/APPROVE $30.00 /M
SALES VOLUME $25.00 /M
SCF $15.00 /M
SIZE/TYPE OF ORG SELLS TO $25.00 /M
STATE $15.00 /M
TARGET MARKETS $25.00 /M
TECHNOLOGIES INVOLVED IN $30.00 /M
TRANSMISSION $50.00 /M
ZIP $15.00 /M
GEOGRAPHY
LIST OWNER
UNIT OF SALE INFORMATION
Unit of sale information is not available
GENDER PROFILE
Male: %
Female: %
AVERAGE INCOME
Dollar: $
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is not allowed.
Floor: 0%
Min Qty: 0
Run Charges:
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges: $ 2 /M
ADDRESSING
DISKETTE $ 25.00 /F
EMAIL $ 50.00 /F
FLAT ZIP TAPE SET-UP FEE $ 25.00 /F
P/S LABELS $ 15.00 /M
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Anthony Carraturo Senior Account Executive acarraturo@meritdirect.com (914) 368-1083 914-368-1150
= Primary contact